Paddle Payment Platform
Merchant of Record for SaaS and digital products. Handles payments, tax, compliance, and global sales. B2B and B2C.
Target Market
Paddle serves SaaS and digital product companies wanting to outsource payments, tax, and compliance.
SaaS
Subscriptions, one-time. Paddle is Merchant of Record—sells on your behalf. Handles tax.
Global Sales
Sell globally. Paddle handles VAT, GST, sales tax. Local compliance. 200+ countries.
B2B
Invoicing. POs. Payment terms. B2B checkout. Paddle Billing for complex B2B.
Ideal Business & Use Cases
Paddle excels in SaaS, Merchant of Record, and global tax compliance.
Merchant of Record
Paddle sells on your behalf. Handles tax, compliance, chargebacks.
- VAT, GST, sales tax
- 200+ countries
- Reduced compliance burden
Subscriptions
Recurring billing. Plans, trials, proration. Usage-based.
- Plans, add-ons
- Trials, dunning
- Customer portal
B2B
Invoicing, POs, payment terms. Paddle Billing.
- Invoice creation
- Payment terms
- B2B checkout
Integrations
API, SDKs. Checkout overlay. Native integrations.
- Paddle.js, API
- Webhooks
- Zapier, etc.
Pros & Cons vs. Similar Platforms
How Paddle compares to Stripe and other payment processors.
Advantages
- vs. Stripe:
Merchant of Record: Paddle handles tax, compliance. You focus on product. No Stripe Tax setup.
- vs. DIY:
Outsource compliance. Global tax. Chargeback handling. Less operational burden.
Disadvantages
- vs. Stripe:
Higher fees (5% + 50¢ or similar). Less control. MoR model means Paddle is seller of record.
- vs. Stripe:
Less flexible for custom checkout. Paddle Checkout is more branded. Less developer control.
Cost of Operating
Percentage + fixed fee. Includes tax handling.
Pricing
Pricing: ~5% + 50¢ (varies by plan)
- Includes tax handling
- Volume discounts
- No monthly fee (base)
Value
Higher fee than Stripe, but includes tax compliance.
- No Stripe Tax or Avalara needed
- Reduced compliance cost
- Chargeback handling
Is Paddle Right for You?
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