Amazon Business

B2B marketplace with business-specific pricing and bulk purchasing capabilities.

Target Market

Amazon Business serves B2B sellers and business buyers.

B2B Sellers

Businesses selling to other businesses, manufacturers, and wholesalers.

Office Supplies

Sellers of office supplies, equipment, and business essentials.

Industrial Products

Suppliers of industrial equipment, tools, and materials.

Ideal Business & Use Cases

B2B Suppliers

Perfect for businesses selling to other businesses with bulk pricing.

Business-specific pricing tiers
Bulk purchasing capabilities
Tax-exempt purchasing options

Office & Industrial Suppliers

Ideal for suppliers of office supplies, equipment, and industrial products.

Access to business buyers
Volume pricing structures
Business account management

Cost of Operating

Professional Seller

Subscription: $39.99/month
Referral Fee: 6%-15% (varies by category)
FBA Fees: $2.50-$8.00+ per unit (if using FBA)
Total: $39.99/month + referral fees + FBA fees

Pros & Cons

Advantages

Access to business buyers
Bulk pricing capabilities
Tax-exempt purchasing
Business account features
Higher order values

Disadvantages

Same fees as Amazon Marketplace
Requires Professional plan
Limited to B2B products
Competition from other B2B sellers

Is Amazon Business Right for You?

Get a personalized recommendation based on your products and business goals.